Taiyo Coates’ bylines speak for themselves. A seasoned hip-hop and R&B journalist/editor, he has published over 250 articles, playlists, interviews, and live music reviews. Most notably for Variety and HotNewHipHop. From his vivid review of Kendrick’s ‘The Big Steppers’ Tour to his unbiased coverage of Kanye West, to last year’s write-up on Saba’s Few Good Things (our selection for AOTY in 2022), Taiyo’s measured, concise style captivates readers searching for the essence of the music they love.
“Unfortunately, now a lot of the budget is being dictated by engagement in the same way that I was speaking of previously. Hiring is done to keep publications relevant, not respected.” -Taiyo Coates
Also an experienced artist development consultant, Taiyo has worked directly with over 500 artists at varying career stages to improve their sound, strategy, and public image.
As important as his pedigree as a journalist and artist whisperer is Taiyo’s passion for advancing culture. He consistently identifies and challenges shortcomings in music journalism and the industry as a whole. Frequently offering actionable solutions to long-standing issues.
We were lucky enough to speak to Taiyo about his experience in the space, breaking our conversation into three distinct sections.
Last week’s segment focused on the responsibility of journalists covering Black Art. Today, the conversation addresses music industry hiring practices, and the lack of transparency surrounding them.