To understand the essence of Flight Night, and the continued impact it’s made on local artists from cities worldwide, one need not look further than a quote from Kota the Friend himself.
“Ever since 2008 we’ve been giving people the opportunity to get on stage, when no one else was giving the opportunity,” said Kota. “Fltbys has always been a young company of people who just want to do something but have no platform.”
And what a platform they’re receiving: a setting of 2,000 hip hop fans. Industry executives and tastemakers in attendance. Potential sponsors. Artists and creatives from their home city. Flight Night artists unlock countless opportunities to impress the right person. And sometimes, all it takes is one. Ben Michael, artist manager of Chicago Flight Night performer Brittney Carter spoke to the festival’s impact. “Kota has created a culture of generous and engaging fans. Flight Night was an opportunity for us to tap in and connect with a full house of those people. Off the stage, it was an opportunity to meet and build relationships with so many creatives and their teams.”
For fans, Flight Night has become an essential space for music discovery. It’s a place to discover your new favorite artist. With a roster that is carefully curated by Kota the Friend, and the fltbys team, each performer has the potential to reach new ears, new playlists and new hearts. Los Angeles Flight Night performer JUICEB☮️X discussed the festival’s ability to connect directly to new fans. “Things have been great since the Kota show. I met a lot of amazing people that night who became fans. Craziest thing, I was at the Smokin’ Grooves Festival last weekend and a girl came up to me who recognized me from the show.”
With New York City Flight Night merely days away, NYC hip hop heads can turn to Flight Night as an opportunity to discover the best independent talent in their city. And performers eye a tremendous opportunity to connect directly with a new audience.